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Books and Essays

‘Powerful and inspiring. A must read’
— Denise Lewis OBE
‘A book that could simply change your life’ 
— Colin Salmon, Actor
Elegantly written, intelligent and accessible, 
— Baroness Young of Hornsey OBE

Real Wins is an urgent call to action from one of the most influential women in sport. In her unflinching style, Michelle Moore seeks to redress inequality at all levels and shows us how to channel our inner Serena Williams or Raheem Sterling to challenge stereotypes and tired assumptions. 


Through this timely, eye-opening insight into her experiences both on the track and in the boardroom, Michelle shows us how to face our fears, build resilience and find our own unique leadership style. She shares stories from athletes, leaders and many other inspiring people, as she redefines the relationship between identity and success for both individuals and organizations. 


Giving you the practical strategies of self-awareness and resilience to run your own race, Real Wins will empower you to take responsibility for your own prejudices, actions and ultimate success.


Michelle Moore tirelessly champions a brand of conscious leadership for a new age of sport and business. She is sought out by corporations, government bodies and international sports federations to help drive change and bring about personal and collective transformation.

Real Wins is published by John Murray Press, Hachette UK. 

For book related queries, please email lily.bowden[at]

Literary Agent
David Luxton Associates - rebecca[at]

Nov available in paperback

Real Wins

The Real Wins Book Cover by Michelle Moore

Race, Leadership and how to Redefine Success

By Michelle Moore

Real Wins

What People Are Saying

In response to the international outcry at George Floyd's death, Lenny Henry and Marcus Ryder commissioned a collection of essays to discuss how and why we need to fight for Black lives to matter - not just for Black people but for society as a whole.


Recognising Black British experience within the Black Lives Matter movement, seventeen prominent Black figures explain why Black lives should be celebrated when too often they are undervalued. Drawing from personal experience, they stress how Black British people have unique perspectives and experiences that enrich British society and the world; how Black lives are far more interesting and important than the forces that try to limit it.

Michelle Moore’s essay, Why Black British Athletes Matter, highlights the importance of sport to British society, and the central role Black people play. Any collection of essays that examines the importance of Black British lives without looking at the Black athlete would have been incomplete. The book includes essays from Sir David Adjaye, Doreen Lawrence, Kehinde Andrews, Derek Bardowell, Dawn Butler and David Olusoga.

Black British Lives Matter
Essay: Why Black British Athletes Matter

Black British Lives Matter Book cover
By Michelle Moore
Black British Lives
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